There is a form for recording events happed in the China poultry industry: the end of 2012, the fast growing chicken unexpected black swan event broke, followed by the spring of 2013, the impact from H7N9 occupied a large space in this form, and the deadline of the record is May 28th, 2014, which means that he shadow plagued China's poultry industry for year came to an end. The longest downturn period in the white broiler industry gradually passed and broiler market began to recover from the terminal.

In July, Shanghai Fuxi event entered into this form. However, the broiler meat market was not at downturn again like the outside speculation, but to keep its own characteristics to deduce the market madness. "chicken price break 10, chicks price break 4, breeding egg break 2", which created the highest in nearly two or three years. The integrated selling price of chicken meat product broke 12000 RMB/ton, to hit a 18-month high

According to Toplea Survey, after a week of Fuxi event, From the end of July, the phased shortage of white feather broiler supply began to make the chicken meat product grow up in amount and price, especially in this week (2014, the 33th week ). With the university opening, mid-autum day and National day coming, dealers are stocking up actively. Some poultry processing plant has expressed that at present there presents a state of dealers scrambling the goods, the factory storage reduced to 30%-40%, the comprehensive selling price have risen for 4 times, the same specification of chicken breast has reached 500 rmb/ton just within a week, in addition this chicken product price going up not only for breast or thigh, but for all line products increasing simultaneously. Up to August 14th, the integrated selling price for chicken product in many slaughterhouse has broken 12000 RMB/ ton, hit the newest high point since 2013 Chinese New Year.